Jared Palmer

Jared Palmer helped build Vercel’s v0 and AI SDK, bringing generative AI into frontend development and application interfaces. He identifies himself as their creator. By November 2025, he had moved from Vercel’s AI leadership to GitHub and Microsoft CoreAI.[2][4][5][1]

As Vercel’s VP of Product, AI, Palmer wrote in the October 11, 2023 v0 announcement: “Our goal is to help developers build the first iteration of their product.” The workflow made that goal concrete: describe an interface, generate code using React, Tailwind CSS and Shadcn UI, select an iteration and keep editing, then copy the code into an application for further development.[4]

Palmer’s announcement pointed to two early uses: Ingo’s first version of a Resume Builder product and Braintrust’s pricing page. These examples presented v0 as a starting point for development, with generated code that developers could take into their own applications.[4]

On March 1, 2024, Palmer, Shu Ding, Max Leiter, Shadcn, Lars Grammel and Jeremy Philemon announced AI SDK 3.0, open-sourcing v0’s Generative UI technology. The release associated LLM responses with streaming React Server Components, allowing developers to build component-based interfaces beyond plaintext and Markdown chatbots.[5]

For models supporting OpenAI-compatible functions or tools, the release’s render method mapped specific calls to React Server Components. Its weather example yielded a loading spinner, fetched live weather data and returned a weather component. That connected retrieval to a visible interface: the user could see a loading state while the application obtained the information needed for its answer.[5]

Those March 2024 APIs relied on React Server Components and React Server Actions, then implemented in Next.js. They did not work with Next.js’s Pages Router. These framework requirements were part of the release Palmer and his collaborators announced.[5]

By the November 10, 2025 Latent Space interview, Palmer was SVP at GitHub and VP of CoreAI at Microsoft, following his AI work at Vercel. He discussed GitHub’s newly launched Agent HQ, a collaboration hub for coding agents and developers.[1]

Palmer’s Vercel career began earlier, through its acquisition of his build-system startup Turborepo. In the December 9, 2021 announcement, coauthored with Guillermo Rauch, Vercel said Palmer would join the company, continue developing Turborepo and lead a team dedicated to build performance. This was his entry into Vercel before his later AI product work.[6][2]

Turborepo addressed JavaScript and TypeScript builds through incremental builds, remote caching and optimized task scheduling. Vercel made its CLI open source with the acquisition. The same announcement identified Palmer as the creator of Formik and TSDX; before Turborepo and Vercel, he ran The Palmer Group, a software development and design studio in New York City.[6][3]